Autumn Johnson - - The Cabinet Self Organizer

Problem: Time spent organizing cabinets/cupboards

Solution: The Cabinet Self Organizer – Mechanism that organizes cabinets or cupboards for you

New-product strategy: The Cabinet Organizer is a self organizing mechanism that will organize your cupboards or cabinets for you. Every parent or housekeeper has experienced the annoyance of making sure the cabinets/cupboards are clean and organized. The Self Organizer would be a remote control that automatically shifted the dishes to where they’re suppose to be. The main purpose of the product is to decrease the time it takes to put dishes away, organize and also cuts back on the mess. All you need to do is active the remote to a device that gets installed into the cabinet and press whichever organize button you would like. All you need for this to work is to make sure the mechanism is installed into whichever set of cupboards and that the remote is charged.

Idea Generation: I would absolutely love a product like this. I spend hours organizing cupboards and cabinets and with just one click of a button it could all be done for me, that would great. I would have more time to spend with my little one and more time on other things that need to be concentrated on.

Idea Screening: I believe this product would be an increasing seller. I also think it would do extremely well on any product testing it would have to go through.

Business Analysis: If there are any busy, stressed, no time parents or housekeepers out there that are anything like me, the product demand would be high. The pricing for the product would be medium, there would have to be money made from the product so whatever money goes into making the product the price would be slightly higher. The product itself is going to save you time and stress; it’s one less thing you have to worry about being messy and out of order.

Development: The Cabinet Self Organizer would be a light and easy to store. Place the mechanism somewhere in the cabinet and the remote display on the wall somewhere. The product's branding is necessary to its identification, The Cabinet Self Organizer. It's labeling is just as important therefore a persuasive logo will be given to the product.

Test Marketing: The product would be advertised online, television, radio stations even flyers before hand to get input on what people think of it after that it would be sold in Walmart, Kmart, Sears, Target, any stores that are similar.

Commercialization: Once I get the input on the product, we would start order materials and get down to business in the factories at making our product to be the best that it can be.